June 28, 2023 – AutomationDirect is pleased to announce the launch of several IEC and compact limit switches under the new house brand, AchieVe. These new AchieVe limit switches are available in a selection of sizes and styles, including: These limit switches offer a variety of actuator styles, including plunger, lever, and a new pull-action…

June 28, 2023 – AutomationDirect has added E-T-A REX modular electronic circuit protectors to their selection of circuit protection devices. These protectors safeguard electrical circuits from overcurrent, short circuits, and other faults. Featuring a modular design, individual protection modules can be combined to meet specific circuit protection requirements, allowing for flexible configurations and easy installation….

June 14, 2023 – AutomationDirect has added quality tool bags and cases from C.H. Ellis to make transporting tools to/from a remote job location easier. Included in this addition is a mechanic’s tool bag made of black ballistic nylon with two carry handles, four interior and three exterior pockets on each side, and 2-snap flaps…

June 14, 2023 – AutomationDirect has added new multi-bit drivers from Megapro. These bit drivers are versatile screwdrivers designed to house a set of common or specialized screwdriver bits for a variety of industrial applications. Megapro bit drivers are available with various double-ended industrial grade S2 steel bits and have an alloy shaft that also…

June 14, 2023 – AutomationDirect has added the 10 (1 inch), 15 (1.5 inches), and 40 (40mm) series of SureFrame rails, in standard and light weights. These new rails are offered with a UV-resistant black anodized finish, which provides a new aesthetic option in addition to the standard clear anodized finish that is available for…

June 7th, 2023 – AutomationDirect has added Spartan Scientific water valves to their offering of low-cost potable water components. These solenoid valves are suitable for use with potable water as well as a variety of other liquids, oils, and inert gases. Spartan water valves feature a 2-port (2-way), 2-position design with a normally closed configuration…

June 7th, 2023 – AutomationDirect has added Bryant pin and sleeve mechanical interlocks to their growing lineup of motor disconnects and controllers. These interlocks use pin and sleeve technology to conveniently connect and disconnect mobile equipment safely. By using matching Bryant pin and sleeve connectors with keyways, these interlocks safeguard against connecting devices of different…

May 31, 2023 – AutomationDirect has added new WERMA eSIGN series LED signal towers to their lineup of pre-assembled stacklights. These new signal towers, available in 9- and 15-tier models, feature a variety of customizable operating modes and lighting effects. eSIGN signal towers provide full-surface signaling with electronic modularity and can operate as a traditional…

AutomationDirect has added new IronHorse manual motor protectors, contactors, thermal overload relays, and a wide variety of supported accessories to their growing lineup of motor control products.  The IronHorse HMC series contactors are a very economical solution and feature an advanced design with a sealed structure to prevent arc flash exposure; electronic coils are available…