Industrial Automation News for the Next Generation

Welcome to, where the stacks are filled with tons of industrial automation news & you don’t even need a library card! Here you can read articles from the Automation NOTEBOOK loaded with informative technical articles keeping you on top of what’s happening in the automation industry. Company news, press releases, application stories and more are right here at your fingertips!

Awesome stories of how the next generation is going to change the world are found in our Student Spotlight. You can also read about how our system integrators have designed innovative solutions that make your life better by fixing those nagging problems you face at work! Learn how our products have inspired new ways to improve or even reinvent automation control systems for businesses like bakeries, factories and even egg farms. Don’t miss our newsletter for the latest industrial automation news! Click here to visit

Free Info Long


Recent Posts

NewsPress ReleasesPress Releases

More Optris Infrared Pyrometer Options from AutomationDirect

November 15, 2023 – AutomationDirect has added additional CSmicro and new CSlaser series infrared pyrometers to their growing lineup of temperature sensors. Infrared pyrometers use non-contact sensing to determine the surface temperature of an object based on its emitted infrared radiation. Optris CSmicro LTH, 3ML/3MH, and 2MH series miniature infrared pyrometers feature a rugged stainless…
NewsPress ReleasesPress Releases

Rhino PSR Power Supplies from AutomationDirect

November 15, 2023 – AutomationDirect has added new RHINO BASIC PSR series power supplies that feature high power density, high efficiency, and overcurrent protection in constant current mode, making them ideal for charging applications. PSR series power supplies offer an ultra-slim design in a rugged aluminum housing, adjustable output voltage, and are available in: The…
Discrete SensingProduct

How Calgary Racing Uses Linear Position Sensors

UCalgary Racing has been using the Gefran PZ12-A-0050-L for the past 3 years to measure the suspension travel of the car. The potentiometers provide data that enable the team to understand and study the behavior of the vehicle at any given moment. It provides information that when analyzed, reveals how the car responds to road…
NewsPress ReleasesPress Releases

Toshiba EQP Global SD Severe Duty Motors from AutomationDirect

November 1, 2023 – AutomationDirect recently added the EQP Global SD severe duty motors from Toshiba. The Toshiba EQP SD series motors are designed to withstand the most severe conditions. Since most AC motor failures are a result of failed bearings, these inverter-duty motors feature oversized 300-series bearings for maximum motor longevity. The Toshiba EQP…
NewsPress ReleasesPress Releases

Patlite NE Series Visual and Audible-Visual Signaling Beacons from AutomationDirect

November 1, 2023 – AutomationDirect has added Patlite NE series visual and audible-visual signaling beacons to their portfolio of industrial signaling devices. These signaling devices are offered as visual-only beacons or as combination devices with a buzzer or selectable tone alarm (8 different tones) and signal beacon. Mono-color beacons are available in red, yellow, green,…
NewsPress ReleasesPress Releases

U.S. MOTORS (Nidec) Brand ACCU-Torq Motors from AutomationDirect

November 1, 2023 – AutomationDirect has added ACCU-Torq motors from Nidec U.S. MOTORS to their motor category. These 3-phase motors are high-performance inverter duty motors that are an excellent cost-effective solution for applications that require 100% torque down to zero speed. These motors offer premium efficiency and are available in 230/460 VAC 1800 rpm models…
Product Pointers

Product Pointers October 2023

Featured Products ProductivityOpen open-source controller has all the great features of a standard Arduino plus the added power and reliability of an industrial controller CPU priced at $69 IronHorse ACN NEMA 4X AC drives have features normally only found on more expensive drives, in a NEMA 4X enclosure and at a great price starting at…

Newsletter Volume 25 Issue 10

Future-Proof Ethernet Installations Consumer- and commercial-grade Ethernet networking has been common since the 1980s, and it has evolved significantly over the decades. Yet, Ethernet for industrial applications generally lagged behind commercial installations. However, many more recent developments have elevated Ethernet to today?s preferred industrial networking technology. Read more Tech Brief ? HMIs Human beings are visual…
NewsPress ReleasesPress Releases

Murrplastik Two-Piece Flex Split Conduit from AutomationDirect

October 25, 2023 – AutomationDirect has added EWT-PA series flexible, non-metallic, two-piece split conduit from Murrplastik.  This flex split conduit provides an easy solution for routing pre-terminated cables, eliminating the need to dismantle/reassemble the installed connectors. The EWT-PA series conduit consists of dual overlapping tubes that are easy to open yet provide mechanical protection and…