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Supplier Profile – Autonics

Autonics has been making automation easier for almost 50 years. In fact, the slogan “Make Life Easy,” captures what the company is all about: simplifying industrial automation while making the world more convenient.

Based in South Korea with a network of 13 global subsidiaries and 100+ offices (including U.S. headquarters in Illinois), Autonics makes a brand promise to deliver Optimized, Reliable, Advanced, New, Global, and Efficient technologies that drive performance and value. They call it their ORANGE Solution.

With over 35,000 products, Autonics covers every corner of automation from compact field sensors to advanced software for data management and smart operations. Beyond supplying components, CEO Yongjin Park notes the company “is evolving into a ‘total solution provider’ that offers integrated automation solutions to our customers.”

Innovation and Award-Winning Design

A dedicated R&D team at Autonics is constantly exploring new ideas and technologies, and innovation drives every aspect of the work they do. The company prides itself on pushing boundaries to deliver reliable, efficient automation solutions around the world. For example, the launch of the Reliability Center and the Magok R&D Center in Seoul marked a major step forward in the company’s quest to shape the future of industrial automation.

Design plays a central role as well, with a philosophy combining advanced technology with a strong focus on user experience. Autonics’ design team emphasizes usability and convenience in addition to visual appeal.

Donghwan Kim, Director of the Design Group at Autonics, says, “Our core philosophy is ‘Simple is the best.’ We believe design should be a poetic synthesis of form and function, making it intuitive for users to operate our products.”

This user-centered approach has earned prestigious international awards such as Red Dot, iF, and IDEA, the world’s top three design awards. These accolades reflect the company’s commitment to functional, meaningful design that delivers real value.

Quality Assurance

Quality and sustainability are built into every aspect of operations. The company follows ISO 9001 and ISO 14001 standards and holds key international certifications, including CE, UL, S-Mark, and BIS. Notably, Autonics was the first company in Korea to receive UL Functional Safety certification for its safety products.

Quality, R&D, and manufacturing engineering teams work closely together from planning and development to production, delivery, and after-sales service, maintaining high standards that support consistent, reliable performance across all stages of the product lifecycle.

“Each product line is designed to meet local requirements, so customers choosing Autonics can be confident they are receiving globally recognized quality and safety,” assures Yeongsoo Hong, Director of the Quality Division at Autonics.

Photoelectric Sensors

AutomationDirect features Autonics BTF, BTS, and BPS series miniature photoelectric sensors with ultra-compact slim or narrow housings that are easy to install in tight spaces.

The lineup includes:

· BTF ultra-thin series with housings only 3.7mm thick (4.6mm including lens)

· BTS ultra-slim series with housings only 7.2mm wide

· BPS compact series low-profile, flat housings only 7.5mm thick (8.1mm including lens)

These miniature sensors offer sensing distances up to 3m, durable PBT thermoplastic housings, and an IP67 protection rating. They feature highly visible red LED or light sources for reliable detection and are available in diffuse, diffuse with background suppression, retroreflective, and through-beam sensing styles. They are also CE and UKCA marked and RoHS compliant.

Why Choose Autonics?

In the US, Autonics operates two locations. These include the company’s main office and warehouse in Illinois where it maintains inventory for fast and efficient shipping. There is also a California office that provides technical support and hands-on product training. Additionally, Autonics has a US-based tech support team that is readily available via email, phone, or live chat through the company’s website.

With nearly five decades of experience, a commitment to innovation, award-winning design, and uncompromising quality, Autonics has grown into a trusted brand in the global automation market under the mission of “For a better, more convenient world.”