AutomationDirect Spotlight

Nidec Corporation prides itself on being an international conglomerate that handles “everything that spins and moves.” Similar to an NBA star who can spin a basketball with expertise, skill, and passion, Nidec continues to thrive with expertise, skill, and passion in the industrial motor industry. Nidec is the world’s number one comprehensive motor manufacturer. Nidec’s…

What makes the ‘swoosh’ noise happen when a soda can opens? What powers the gates, brakes, and passenger restraint systems on a roller coaster? What makes animatronics work at an amusement park? Compressed air is the magic that makes all these things happen – and much more. Compressed air consists of the same mix of…

Toshiba International Corporation (TIC) is a Toshiba America Inc. (TAI) Group Company, a wholly owned subsidiary of Toshiba Corporation, and comprised of various business units including – Motors & Adjustable Frequency Drives, Power Electronics, Automotive Systems, Transportation, and Transmission & Distribution Systems. Headquartered in Houston, Texas, TIC provides application solutions to a wide range of…

Established in 1941, ELESA began by producing handles, knobs, handgrips, and handwheels for machines. Over 80 years later, ELESA is a leader in the design, fabrication, and distribution of plastic and metal standard machine parts for medical and mobile equipment, machine tools, packaging machinery, and more. Design and production for ELESA are concentrated in Monza,…

LUTZE Inc., an industrial automation manufacturer headquartered in Charlotte, North Carolina, serves its customers well by offering products in the four Cs of automation technology: cable, connectivity, cabinet, and control. Their high-quality, reliable product offerings help other companies develop automated solutions for their manufacturing and shipping needs.  “For four decades, our customers have valued our…

The Fandis headquarters is in the beautiful Piedmont region of Italy, which sits at the base of the Alps between Milan and Switzerland. The company has seen much growth since its founding in 1985. And while the company has expanded well past its humble roots as a compact axial fans distributor, the family-owned company still…

Around the world, 1964 was a pivotal year: Beatlemania was taking hold, Tokyo hosted the 18th Summer Olympics, humankind was preparing for space travel, and the World’s Fair in New York offered a peek at amazing innovations. That’s also the year when Günter Blase founded igus® – a complex technical polymer components supplier – in…